Information Architecture UX Bootcamp with Mags Hanley
An incredibly practical way to learn how to organise content on your site so people can find what they’re looking for.
Tickets on sale for £350 + VAT from midday (GMT) on 5 January 2012 and are limited to 12 participants.
9-10 March, 2012
TBC (Central London, UK)
Mags Hanley, Owner , Management By Design
Mags is one of the best known and loved Information Architects in London (and probably elsewhere). She has spent the last 17 years working in information architecture and user experience, creating controlled vocabularies and content objects at the BBC, identifying users’ search patterns in Yellow Pages and designing communities for carers and patients with rare diseases.
Mags has more experience than anyone else we know in the UK in teaching and explaining Information Architecture. She has taught IA with Nielsen Norman Group and been the Chair of the IA Summit in Austin Texas 2004.
Do you know how to structure a site so that people can find content?
How do search logs help you choose the right labels for your site?
Is there more to IA that creating a site map?
This IA Bootcamp will answer these questions and more.
We’re aiming to minimise the formal ‘teaching’ and spend the majority of the time working on hands on projects. Less yammering, more hammering. Learning by doing.
Over 2 days, Mags help you learn and apply the methods of analysis and design to create IA deliverables such as site maps and taxonomies and then to apply them to a real site, with real deliverables by the end of the workshop.
- Search log analysis
- Web site analytics
- Content analysis and content modelling
- Classification scheme analysis
- User testing for IA
- Card sorting
At the end of the two days you will know how and when to create:
- IA strategy
- Site map
- Navigation model
- Content models
- Search specifications
Each day we’ll have lunchtime discussion groups talking about how the relevance of what we’re learning to our craft and how we can and will apply this in practice.
We expect that participants will have some experience working on websites in some capacity and will probably come from a UX background (or be looking to get into UX), but there is zero assumed Information Architecture knowledge for this course training day.
Tickets available from midday (GMT) 5 January, 2012